New Adsense Application Process

As we all know, Google is committed to their advertisers. So here's another step to improve the quality of the publisher network. Now, the Adsense application process is different from the one we used to have till last week.

This is what they have said on their blog

Starting today, we’ll begin adding a new step to the review process and sending notifications at two key points. After a new application is submitted, we’ll begin with preliminary checks on the site and the applicant’s submitted details. If the application passes through this first stage, we’ll notify the applicant by email, grant them account access, and provide them with ad code to place on their submitted site. It’s essential at this stage for the applicant to place the ad code on their site, as the review process can’t be completed until the ad code is implemented.


However, live ads won’t immediately appear once the ad code has been placed on the submitted site. Since the application hasn’t been fully approved yet, temporary “blank ads” will be shown instead. These blank ads will blend in with the background of the page, so users won’t see them and the user experience won’t be impacted. As a result, there’s nothing to click on and thus revenue can’t yet be generated. If the applicant logs into their AdSense account at this stage of the review process, they’ll see a reminder that their account is still under review.


Soon after the ad code has been added to the submitted site, a final approval decision will be made and the applicant will be notified by email. Newly approved publishers will see live ads automatically appear in the existing ad units on their pages.

Google Launches PlusOne (+1) Buttons for Websites

Google has finally made the +1 (read as Plus One) buttons available for websites. Website owners who has earlier signed up to receive an alert when the buttons become available has got the following email today.

At this point, I'm not sure if the Plus One network would be a competitor for Facebook's Like button. Anyway, I have copied the code and added it to few of my sites to give it a try. Hope this one remains useful for mare days than the buzz!

==
Hi there,

You asked to be notified when the +1 button code was available, and today's the day!

The +1 button makes it easy for visitors to recommend your pages to friends and contacts exactly when their advice is most useful -- on Google search. As a result, you could get more and better qualified site traffic.

You'll need to add a small snippet of code on the pages where you want a +1 button to appear. Ready to get started?
  Get the code!  
To stay current on updates to the +1 button large and small, please sign up for the Google Publisher Button Announce Group.

If you have questions when adding the code, check out the Google Webmasters Help Center. Thanks for your interest!

Sincerely,
The Google Webmaster Central & +1 button teams

Google's April Fool 2010

Google's has come up with yet another April fool's joke. This time it's a name change drama. Have a look at it here: Official Google Blog: A different kind of company name

Google Adwords Promotional Code

Pavan asks:
I got google adwords promotional code letter (via post). I didn't create adwords account till now. Promotional code says I may use Rs. 2500  free advertising. But when am trying to create adwords account it asking for billing info. My problem is - should i have to pay for activation for this account, iam not willing to do any sort of payment to adwords? Is there any way to use this google adwords promotional code worth of 2500rs without paying for adwords? plzzzz help me...

Answer:
Congrats on receiving the promo code. You can start your Adwords journey with this.

Coming to the answer, you will have to make an initial payment for activating your account. The activation fee is just Rs. 250. However, the minimum payment you are allowed to make through net banking is Rs 500. This is done as part of verifying your bank details. You may not be able open an account without making an initial payment.

Here's a break down of what your billing summary would look like after you have made the minimum payment.

What you pay: Rs 500 (min)

Activation Charge: 250
Service Charge: 46.69
Balance: 500 - (250 + 46.69)
= 203.31

Your account balance: Balance + Promo code
= 203.31 + 2500
=2703.31

Hope this helps.

What Kind of Content Attract Traffic?

Sachin Asks: I am beginner in Google ad sense but am bit familiar with it and hence interested to go further. I have my blog site created recently and wanted to incorporate ads on the same. Have couple of questions in this regards thus request you to help me in solving these queries.

1. What are the steps to get your site register with Google for ad sense?
2. What is the amount you get per click? if it differs from ad to ad then how do u find that clicking on which ad gives u more amount?
3. What kind of content attracts more users to your site?
4. After how much span we should update content for maximum hits


Answer:
That's a long list of questions Sachin! Here are some pointers that would help you in finding answers to your queries.

1. Registration for AdSense would require your site to comply with the program policies and the eligibility criteria.

2. Cost Per Click varies across keywords and verticals. It can also change significantly between sites. You may use tools like KeywordCountry to get an idea of how much a keyword would likely pay.

3. Content that people would want to read, ie; the content that they would search would attract more traffic to your site. You may use keyword tool to find search volumes.

4. You should fix a posting frequency based on your convenience rather than pushing yourself into unrealistic schedules. Posting daily will normally give something to your daily visitors to read and keep them bonded.

You may also read  100,000 a month from Adsense? and How to earn from Adsense?

Hope you would find these useful.